Platform
Everything You Need to Understand Retail
Eight integrated capabilities that deliver the intelligence brands and distributors actually need to make decisions.
SKU Intelligence
CoreIdentify every product on the shelf — brand, sub-brand, variant, pack size
Capture MRP and market operating price from labels and stickers
Count facings and estimate depth for stock-level insights
Track new product launches and discontinued items
Barcode and specifications capture when visible
Complete audit trail with photo evidence per SKU
Shelf & Share Analytics
AnalyticsShare of shelf by brand, category, or company
Facing counts and shelf position analysis
Track how shelf presence changes over time
Compare share across regions, channels, and outlet types
Identify distribution gaps and availability issues
Benchmark against competition at outlet level
Price Intelligence
AnalyticsMRP and market operating price capture across outlets
Price deviation alerts when MOP exceeds thresholds
Regional and channel-level pricing analysis
Historical price trend tracking per SKU
Price band distribution by category
Compliance scoring and violation tracking
POSM & Marketing Compliance
ComplianceVerify POSM placement at every outlet
Size estimation for signage and marketing materials
Brand and product association tracking
Lit vs unlit material detection
Outlet signage and storefront identification
Photo evidence for every compliance claim
Coverage & Operations
OperationsPlan survey routes with map-based interface
Track surveyor progress in real time
Photo quality control with automated checks
Outlet master with store types and verification status
Geo-zone based coverage tracking and reporting
Team performance benchmarking
Data Validation & Provenance
TrustEvery data point links back to a timestamped photo
Cross-verification against historical observations
External reference data for price and product validation
Per-field confidence scores and validation status
Complete audit trail for enterprise compliance
Dispute resolution with photographic proof
Competitive Benchmarking
IntelligenceTrack competitor presence across your outlet universe
Share of shelf comparison against key competitors
New SKU detection and launch tracking
Pricing position relative to competition
Regional competitive landscape mapping
Interactive Map Dashboard
PlatformOutlet-level map with filtering by brand, category, and time
Market share and presence trend overlays
Heatmap layers for coverage, pricing, and compliance
Click any outlet for full detail with photo evidence
Export-ready reports for every stakeholder
API access for integration with your existing systems